Embracing Your Multi-Passionate Creative Self with D’Ana Joi Spencer

With the overwhelming majority of business leaders telling you to niche down, multi-passionate creative and entrepreneur D’Ana Joi Spencer offers an alternative view, where you can be creatively curious and see so much more possibility for yourself and your business.

SUBSCRIBE: iTunes | Spotify | Stitcher

Introduction (5:16)

Advice for people seeing being multi-passionate as a negative (11:40)

It starts with self-acceptance: your talents are a gift, not a burden. Don’t repress your passions. Your audience is perfectly capable of keeping up with you doing more than one thing, provided you present them with confidence.

What if you are feeling pressure to niche down? (14:53)

Relax into knowing that at some point you will organically arrive at your niche, but you don’t have to make one choice right from the beginning.

How to manage time as a multi-passionate (21:09)

I use Asana for day-to-day tasks. Having that structure actually gives me more freedom. I also operate under a 90-day season of focus, and audit the results at the end.

How to use social media as a tool and not a distraction (26:15)

We each need to take ownership over how much media we are consuming. There is a fine line between creating and consuming content. I schedule content out in advance, and then just delete the app. It forces me to think of other ways to connect.

How to nurture your artistry without being overwhelmed (32:45)

First thing I do is to unplug. Then I journal my 3 small victories at the end of every day. I focus on what I HAVE accomplished, in stead of what stayed undone. It helps with the overwhelm. Lastly, try a braindump organized by project, and then organize the project after that.

How to deal with imposter syndrome (38:36)

As a multi-passionate I often find myself thinking “How dare I try this.” To fight this, I evaluate the validity of my feelings and gather proof of the opposite – look at your testimonials, your compliments, etc. Ultimately, imposter syndrome will never leave you – so just wear it like a backpack and carry it up the mountain.

How to get out of a creative rut (43:55)

Sometimes instead of scheduling more things you feel you should be doing, you really just need to rest. Also change things up: rearrange your schedule, redecorate, switch up your energy, get moving physically.

What do you wish you knew when you started out (52:07)

I wish I was more confident with sales, and felt safe receiving money. I felt I had to just give everything away, especially as a woman of colour.

Speed Round! (55:05)

What are you currently curious about? (58:11)


Discover more about D’Ana Joi Spencer

Website: https://joi-knows-how.com/

Facebook: Joi.Knows.How

Instagram: @joi.knows.how

Bio: D’Ana Joi, who goes by her middle name “Joi,” is a multi-passionate, educator, community builder, and content creator. She believes having many passions is a gift, not a burden, and she’s on a mission to rewrite the narrative around “choosing one thing” being the only path to success.

Through her content, live workshops, and online community, Joi teaches creatives how to make friends with focus, overcome overwhelm, and step into their Multi-Passionate Mastery.

She’s had articles published nationally in Mantra Wellness magazine and has been a guest educator for the Showit community. Her email list has grown to 1,500 subscribers, and you may have even seen her welcome email featured on Flodesk for its 64% open rate and clever subject line!

Joi is also proud to be leading the pathway to ethical business with the ethics page she created for her website, and the template she provides for fellow business owners to get started creating their own.

Resources shared in this episode:

Joi’s e-book, Finally Focused https://www.finally-focused.com/e-book

share the love


Leave a Comment




Boss, Not Bossy: How Kellee Wynne Helps Others Fulfill Their Dreams by Sharing Her Knowledge (and Why You Should Too!)

Aftershoot: How Embracing an AI Workflow Can Help You Become a Better, More Efficient Photographer with Justin Benson

Take your Shot : How to Find Your Unique Photography Voice with Valerie Eidson

Love, Loss, and Legacies: Why Anna Kruse is So Passionate About Capturing Timeless Family Moments

Ebb and Flow: The Myth of Finding Balance as a Mother and Business Owner with Aspen Dawn

From Chaos to Keepsakes: The Joy of Photographing Large Families with Kristen Coberly

Play, Prompts, and Passion: How Liz Devinny Creates Playful Photography Masterpieces

Scroll-stopping Storytelling: Creating Fine Art Children’s Portraits with Photographer Iwona Podlasinska

A Passion for Pet Portraits: Making Furry Friend Photography a Profitable Business with Nicole Begley

Contracts, Copyrights, and Copycats: The Must-Do Legal Tasks for Your Photography Business with Kiffanie Stahle

Marketing Mindset Makeover: Why It’s Time for Photographers to Rethink Their Marketing Strategies with Carolina Guzik

The Profitable Photographer: Pricing for Profit in Your Photography Business with Jamie Devlin

The Procrastinating Robot with Lisa DiGeso: Strategies to Deal with Overwhelm & Procrastination

Picture Perfect Productivity: Strategies for Streamlining Your Photography Business with Brittnie Renee

Countdown to Success: Using The Rocketship Blueprint to Propel Your Photography Business Forward with Senior Photographer Sean Brown

Focus on Inclusion: Empathy and Advocacy in Neurodivergent Family Photography with Stacey Feasel

Learning Curves: How Maintaining a Lifetime Learner Mindset Can Help You Master Your Fine Art Maternity with Esther Kay

A Kid at Heart: The Art & Business of Preschool Photography with Trina Julius

The Business of Being Yourself: How Embracing Your Uniqueness Unlocks Your Creativity & Helps You Stand Out in the Newborn Niche With Natasha Simpson

Better Together: How Hiring a Team of Associates Can Help You Grow Your Photography Business With Jill Smith

From Scrubs to Shutter: Balancing Nursing, Photography, and Passion with Shannon McTighe

The Wild Side: Embracing the Beautiful Mess, and Capturing Authentic Connection with Tiffany Crenshaw from Animal House Photography

Golden Moments: Elevating  & Nurturing Client Relationships with Maternity and Newborn Photographer Kellie Golden

The Heart of Photography: Josie Tan’s Approach to Client Connections & Building Relationships in Your Photography Business