Your photography brand isn’t just about colors and logos—it’s a reflection of who you are. But what if you don’t fully understand yourself yet?
In this episode, branding expert Stacey dives into the different money and brand archetypes that shape many photographers and how these archetypes influence your business more than you realize. She’s sharing how, instead of boxing us in, these archetypes can help us expand our business, our creativity, and our branding, especially if things have felt a little stale lately.

Plus, she shares why photographers struggle with permission, how to break free from limiting beliefs, and why self-awareness is the foundation of a thriving brand.
What’s in this episode:
- [02:24] How Stacey defines money and brand archetypes
- [05:24] How these archetypes impact our photography businesses
- [10:02] Permission and why many photographers are often looking to someone else to give it to us (instead of offering it to ourselves!)
- [13:17] How to realign when we’re feeling disconnected from our brand and business
- [19:15] Common archetype misconceptions and how we can use them to grow as artists instead of boxing ourselves in
- [22:29] The biggest lessons photographers and artists need to hear about branding today
- [27:00] Stacey’s lightning round
If you’re ready to learn more about yourself to build a better, stronger photography brand, this episode with Stacey is one you can’t miss!
SUBSCRIBE: Apple Podcasts | Spotify
Meet Stacey Owen
Stacey is a certified consultant and business and money mindset coach with over 11 years of entrepreneurial experience. As the founder of four businesses, including the award-winning marketing agency Meet Pepper and a successful photography business, Stacey is celebrated for expertise in brand identity, mindset, and strategic business growth. Featured on numerous international podcasts and blogs, Stacey is also recognized as the creator of Conference + Chill: The Virtual World Photography Conference – one of the first of it’s kind. With certifications in Branding with Archetypes, Sacred Money Archetypes, and Money Breakthrough Business Coaching, Stacey takes a friendly and empowering approach to helping clients build fulfilling, sustainable success.
Connect with Stacey
Did this episode with Stacey make you rethink the way you view your business and yourself? Check out this episode Money Mindset : Using Your Business to Bring Ease to Your Life with Erin Bridgman that shares how another photographer started their career!
Transcript
[00:00:00] Why does this not feel like it’s in alignment anymore? It might not be your actual business and what you’re doing, but it could be your messaging. It could be your branding. It could be how you’re presenting, because maybe you’ve grown as a human being and you’ve evolved and what was on brand for you five, ten years ago, even two years ago, just no longer fits and that’s okay.
[00:00:19] I think we almost feel embarrassed when the pants don’t fit anymore, like our brand pants are too big or too small. Yeah, it’s okay to evolve. You don’t need anyone’s permission to evolve. You can do that.
[00:00:33] Hey friend, welcome to the Art and Soul Show. I’m your host Lisa DiGeso, a mom, a photographer, and entrepreneur. Tune in here for pep talks, conversations, and advice on photography, creativity, mindset, business, life, and that messy in between. This is the place where you can go when you need a boost of encouragement, a kick in the pants, and inspiration to pick up your camera.
[00:00:56] This is the Art and Soul Show. Hello my beautiful [00:01:00] friends. Welcome back to the show. Today I am so excited to bring back A guest and a friend of mine, the incredible Stacy Owen. Now, Stacy is a certified consultant and business and money mindset coach with over 11 years of entrepreneurial experience.
[00:01:15] She’s the founder of four businesses, including the award winning marketing agency, meat pepper, and also a successful photography business. Her expertise in brand identity, mindset, and strategic business growth have been featured on international podcasts and blogs. And on top of that, Stacy is a certified branding with archetypes, sacred money archetypes and money breakthrough business coach.
[00:01:38] And I have personally had the pleasure of working with her for both money and for branding and my friends. They were life changing. So I’m really excited to bring her on the show today because she is just incredible and I can’t wait to share her with you again. So welcome back, Stacy. Lisa! So lovely.
[00:01:57] Well, that’s like the best intro. I feel great now. [00:02:00] I’m going to feel good for the rest of this month. I love it. So people probably don’t even know what branding and money archetypes are, so can you maybe share what they are, so they’re, they’re, why, maybe why they’re helpful and how it helps you better understand your brand and your money style and maybe yourself?
[00:02:18] This is the question I get all the time. This is not something when people hear money archetypes or brand archetypes, maybe brand. If you’ve heard of either of those, it’s probably the brand archetypes. But they’re not that common yet. But think of them kind of like a personality test. Kind of like Myers Briggs.
[00:02:31] You’ve probably heard of Myers Briggs. I mean, I think we all did that in high school. And the money for me, how I like to explain it to people, the money for me is the internal work. It’s how you value money. It’s how you value yourself and your time. So the money archetypes, they really, you’re able to Highlight maybe things you’re already feeling or maybe you’re not quite aware.
[00:02:51] It’s not surf on the surface yet And it’s how it’s like parts work. Have you ever done parts work in therapy? No. Oh, [00:03:00] yeah, so it’s a part of you So your money archetype is a part of you. It’s not all of you But again, it just really highlights how you value money and how you value your time in yourself It’s it just makes it really articulate and it’s fantastic.
[00:03:12] And then with the branding with archetypes It’s similar, but it’s the outward facing, so it’s client facing. So it’s your brand promise, your brand experience, how people would perceive you, what they would expect to work with you, like what would that experience be like, um, is how you would do your messaging and your marketing.
[00:03:29] So example, a branding with archetypes. is, a good example would be like your hero archetype. So if we were to think of movies or stories and you think of the hero archetype, you already can picture what that would look like, who that would be, but what would they be wearing? What would they sound like? So it’s a way again, to identify parts of you, who you really are and articulate that into your business.
[00:03:51] Which is, just makes it so much easier and it’s a lot of fun. It’s so much fun because I did that, I think it was back, it was actually on my birthday. It was November 15th and [00:04:00] I did it on my birthday, it was my birthday present to myself, was to do a branding archetype session with Stacey. And it was unreal you guys, because I actually did it on my photography business.
[00:04:09] I’ve been sort of in this transition of trying to figure out what the heck I’m going to do with this photography business. And I was feeling like my soul was missing from my brand. It got me back in touch to who I am in this brand and how I wanted to show up and express myself in this business. So it was so cool.
[00:04:27] It was so transformative. So I know that you’re going to have some free resources for people to go do quizzes and stuff to figure out those and we’ll drop those in the show notes too. But I also want to ask you a question because you work with so many ambitious women and We all have a similar mindset, I guess, but what do you find a lot of us self sabotage or get in our own ways and maybe hold ourselves back from success?
[00:04:53] Okay, I super want to answer that question, but you know what I think would be really fun? Do you want to share your brand archetypes with your audience? I [00:05:00] think that we’d really enjoy it. Um, I am a romantic and I think, so let me see, Milk and Honey, I’m romantic and Innocent. I’m romantic and artist. And I think Innocent.
[00:05:12] Romantic? Yes. That’s right. Yes. And then Milky Way, I think I was romantic, no, artistic and ruler, I think. Artistic and ruler. Oh, yeah. I’m pretty sure. 110 percent. 110 percent. Yeah. And I, I feel like if you were just to say those three archetypes, actually four archetypes, so romantic and innocent. And then you have, it was, and then, yeah, ruler was in there.
[00:05:36] I think artist was in there too. But you have like your primary archetype, your signature archetype, and then your influencing. But if anyone were to experience any of your brands and experience working with you, like that just absolutely makes sense. Even those words alone, they just really highlight. Who you are as in your business.
[00:05:52] Like look, just looking at you right now, when we first got on the screen, I was like, okay, yes, absolutely on brand. Rocking it. This is how you nail it. So I just wanted to [00:06:00] point that out for everyone because I think that would be really interesting for them to know that about you. Totally. I love that.
[00:06:05] That’s so great. I love that. Okay. So, self sympathize, friend. How do we hold ourselves back? I mean, you know that I do. Don’t we all? Don’t we all? Absolutely. When you, when you have figured it out, there’s just a whole other level to figure out. Yeah. It’s just a part of living in this world. But I would say for women, the really, there’s some common ones, but there’s, it’s also very personal.
[00:06:30] Everyone has had a different life experience, you know, different interactions, different environments. It’s not all the same, which I think is, it feels kind of nice. Like, okay, I’m not just like, you know, I have some individualism here, but some common ones with different flavors, of course, would be, you know, I’m not good enough, of course.
[00:06:49] Or that’s available to someone else, but it’s not available to me. Or someone else can be successful, but I can’t be successful. Someone else can charge that kind of money, but I can’t charge that kind of money. [00:07:00] If I’m, especially artists, this is the number one, this is not gonna surprise you at all. Number one for artists is, how can I even charge for something I enjoy doing?
[00:07:09] How can I charge for something I love? How can I charge for art? Or even marking up product, like marking up, like if you want to do albums or you want to do prints and you’re like, okay, well I get it at this cost. I know I’m supposed to be a business and I know that I’m supposed to like do triple net or whatever it is that you’re supposed to do to mark it up.
[00:07:28] Obviously I’m not. The one to ask about that, but we just get in our own way and we think we should have to give everything away. Absolutely. And different archetypes are even more so. So my, so my sacred money archetypes, and then it just gives you like a good idea if I let you guys know, let you in on, on mine is my, my number one is nurturer.
[00:07:48] And when I found out I was a nurturer, this was two years ago, I was, A little bit gutted. I was a little bit gutted. I’m like, Oh, I know. I’m such a nurturer. Like, I give things away. Like my, my go to is to sponsor other people. And [00:08:00] even more so when it comes to being a creative, that really could harm me. I had some unhealthy tendencies.
[00:08:04] So a nurturer is a great thing. Any of these archetypes are a great thing. And any of your qualities are excellent, but overused or used in an unhealthy way is just going to trip you up. So a nurturer, yeah, that’s definitely one. Uh, another one of mine is maverick. So maverick ruler. Are my secondaries.
[00:08:20] Yeah, they’re actually tied and a lot of rulers become entrepreneurs. So I know rulers in there for you too. So those are high achievers. We feel that we’re only valuable as human beings. If we’re achieving something we’re worth, like we’ve produced something, we’re a value to someone else. So that can, that can be great and really drive you and push you, but it can also harm you.
[00:08:44] It is because you get to like, that’s one I really struggle with because I am always. I always worry about not being perfect, you know what I mean? And I have a hard time showing up, especially even on social media, just showing the warts and all, you know? [00:09:00] Right. Mm. Mm hmm. I don’t have warts. You don’t have perfect skin.
[00:09:04] Like, flawless. La flawless.
[00:09:09] No warts. It’s true, though. It’s challenging. Like, it’s definitely, uh, for women, for women, I would say another really big one that women kind of run up into is Is that what we’re going to talk about a little bit later, but permission, you know, is kind of around the same thing. That’s my next one. Yeah. And like we’re not just like, can we do this?
[00:09:32] Can we bet? That’s also still permission. But even permission to be who we want to be or do what we want to do, it’s not exactly money mindset, but it absolutely ties in. Yeah. Permission is a, is a funny one. And even permission, like to start in coaching or to start being a teacher or even permission to raise prices or permission to buy the new lens you want to buy.
[00:09:55] Right. We’re always asking permission or awaiting permission when the [00:10:00] truth of the matter is we should be giving ourselves that permission. We don’t need anyone’s permission to go after our dreams and to live the life we want to live. We always think that someone else knows more. Yeah. Don’t trust ourselves and the knowledge that we have.
[00:10:13] Yeah. Yeah. And even like sometimes hiring mentors when we don’t necessarily need them for that aspect just because we want to outsource our thinking. It’s true. Yes. Yes. Ooh, that’s a good one. And sometimes just, that’s, that’s the hard work that you got to do. You got to look within. I mean, mentors and coaches are amazing and I like, I love my mentors and coaches that I’ve like, they are needed, but we can’t outsource that.
[00:10:43] We do have to ask internally what’s right for us. Well, that’s what makes for a good coach or mentor. They’re not, a consultant will tell you, this is how I think you should do it. But a good coach and consult, or a good coach and mentor will help you discover your own answers. [00:11:00] I love it. I love it. Now, my friend, you are a champion of sustainable success.
[00:11:07] So what’s one common habit that leads entrepreneurs straight to burnout? Comparison. Oh. Ouch. Yup. Yes. And we all do it. We all do it. Like guys, like literally just before Lisa hit record here, I, I’m, I still struggle with this. You know, I figured out a lot of things. I catch myself quicker, but you know what?
[00:11:29] I’m not perfect, and it’s okay. We just have to be kind to ourselves. We just have to recognize some of these habits that, you know, don’t help us, that trip us up, including comparison or another big one, especially me as a nurturer, is I want to help everybody. Like, I want to offer all the things. There’s so many things I could do, so many ways I could help people, and it’s really tough just to pick one or two ways that you can provide your service or your product.
[00:11:54] That we just take on too much, and it’s, it’s just straight out too much. [00:12:00] We were talking before we even started about taking on too much. Yes. It is. It’s something, it’s something that I still do. I say yes because I get so excited in the moment, and then I realize that the me that said yes and the me that ends up having to do the thing are very, two very different people.
[00:12:15] Right? So. But you know what, so this is where some of the money mindset work comes in because it can come around with comparison or the rulers in us, we want to do the thing and then we want to do it really, really well and we want to do it now because we’re ambitious and we’re driven. And it’s hard to be slow.
[00:12:32] You know, it’s hard to like grow something slowly, take our time, like, you know what, I’m just going to sit on this for a couple of months because of that drive inside not to just achieve, but to be of value and to not be quote, lazy. Yeah. To be producing. Because it makes you feel anxious. It makes you feel unsafe.
[00:12:51] Yeah. To not be working hard. Yeah, there is. There’s a hustle addiction, really. Yeah. You know? Creating that dopamine [00:13:00] or the, whatever we get, whatever release we get from achieving or like creating and putting something out into the world. I know that that’s something that. I’m trying to slow back a little bit on it and be a little bit more mindful about what I am putting out, I guess.
[00:13:17] You are amazing. You are amazing. We all admire you. Anyone that’s listening will agree with me. Okay. Let’s talk about feeling disconnected with your business and your brand and what might be the first steps for realignment. Turn off social media. Oh. It’s the same thing, like the comparison. As soon as you start feeling disconnected, really what you’re doing, what most people do is they start looking around and they’re looking for the answers on the outside.
[00:13:47] And that’s even more confusing, even more confusing. So the first thing you want to do is catch yourself, because you will, turn everything off. Let yourself get quiet, take a beat, and decide, [00:14:00] okay, why does this not feel like it’s in alignment anymore? It might not be your actual business and what you’re doing, but it could be your messaging, it could be your branding, it could be how you’re presenting, because maybe you’ve grown as a human being and you’ve evolved, and what was on brand for you five, ten years ago, even two years ago, just no longer fits, and that’s okay.
[00:14:20] I think we almost feel embarrassed when the pants don’t fit anymore, like our brand pants are too big or too small, right? Oh, I like that. Brand pants. I think I’m going to borrow that term, I’m going to add that to my tool file. That’s good. The brand pants. I like it. They just don’t fit. Yeah, and it’s okay to evolve.
[00:14:38] And it’s okay to evolve. You don’t need anyone’s permission to evolve. You can do that. No. No. Yeah. A hundred percent. Get new pants. Yes. Now, how can understanding our sacred money archetype completely change how we approach business decisions? This, okay, so I know I’ve already talked a little bit about it, but when [00:15:00] I found out my sacred money archetypes, it literally was the biggest game changer as an entrepreneur.
[00:15:04] Not just in my business, but as an entrepreneur, how I approach entrepreneurship, how I engage with my team, how I’ve structured my team, because my nurture wants to take care of everyone. And it wants to do all the things for all the people, but it was, it was just bad. It was just not good. It was a no bueno.
[00:15:20] It was a no bueno. So what it allowed me to do was say, okay, like, what my role here, my, the best thing I can do for my team or in whatever business I am, I’m focusing on right now is to step back and do these three things and to allow other people to do the things that they’re good at and support them in that.
[00:15:36] It doesn’t mean I have to do it for them because my nurture really wanted to, but I can support them, which is different. For them to do it, for them to do it. Well, my other one, this is just the highlight to my middle one is Maverick. The maverick ruler. So when I found out I was a maverick, I’m like, okay, well, that’s how I identify.
[00:15:54] I really identify as a maverick. But mavericks, they like things that are fun. They’re exciting. You do it your own [00:16:00] way. You know, I don’t want anyone to tell me how to do it, what to do. But if you get a little bit bored, you know, you might just blow something up that’s perfectly good. So, yes, so recognizing that and having it articulated to you, so then when you see yourself falling into these old patterns or these old thoughts, you can catch yourself and decide, okay, now is this helpful or is this harmful?
[00:16:20] Making this decision, is it a helpful? The one, or am I operating from an unhealthy side of my nurture maverick ruler? Love that. Now, I know that we talked a little bit because I came and saw you at your office, I think it was just before Christmas and we went through mine and my money archetype was, for my business specifically, was ruler.
[00:16:39] And I think I had a little side wing of romantic in there too. Yes, girl. Yes. But I think. Yes. Yes. It was, yeah, it was interesting. It was really interesting and, you know, we got, went through like all the business stuff and I was like, I’m pretty solid on this. But when we looked at my personal life, I was like, oh, we have some work to do here.
[00:16:58] And I did. [00:17:00] Are you, do you want to share any of that with your, with your audience? It could be interesting. There were some conversations that I had had needed to have with my husband that needed to happen and I had been putting them off thinking that they were a lot bigger than they were. And once we just had the conversations, there was, I was feeling like, even though I’m making the money and our family, I was feeling like I was needing to ask permission for things and I was feeling guilty about things.
[00:17:25] And so when I talked to him about that, he’s like, I don’t know why you feel that way. You do buy what you want. And I was like, yeah, you’re right, I guess I do. So I’m not sure what my problem is here. It’s all my mindset. So we just kind of talked it out. And then. Things are good. See you. It’s just articulating what you’re already feeling.
[00:17:44] Or maybe you’re not even quite sure. You just feel uncertain. But that’s powerful. That’s absolutely powerful. And now you’re going to notice it in little moments and catch yourself like, okay, like, I see you. I see you there. Yeah. It was like little things. Like even like, like when we were first married, like we’ve been married [00:18:00] 23 years and when we were first married or even when I was first starting my business.
[00:18:03] There were times where I felt like I needed to hide purchases or like there were secret accounts like a secret PayPal account. And I know a lot of our listeners and our students sometimes feel that way too. And I budget it, my budget for my businesses. So there is no reason why I should be having secret purchases or, or hidden purchases or feeling any guilt or shame of something that I feel like I’ve earned or I’ve, I desire really.
[00:18:28] So. I kind of had to check myself a little bit on why I still continue these patterns that aren’t healthy as a romantic and fix them. So I did. And that’s a, that’s a really common one with romantics. I had another call actually just last week with a romantic and very similar struggles. Romantics they love flow and ease and beautiful things and experiences and they find deep joy in that.
[00:18:54] And so it’s, it’s really asking yourself, how can I. How can I honor my romantics? You’re not [00:19:00] giving your romantic a hard time, but like, these qualities are not good qualities. That’s the, that’s not what this is about. It’s those are beautiful qualities and how do we honor those in a healthy way? Yeah. We honor them, we don’t shame.
[00:19:12] Yes, exactly. I love it. Okay. So I want to talk about branding with archetypes because what is a misconception people might have about it? That it’s pigeonholing you, it’s putting you into a box. That’s the one I get, number one, because people are, especially if you’re a maverick, if you’re a maverick, a hundred percent, trust me, I get you, you’re, you don’t want to be put into a box.
[00:19:35] Don’t tell me if I’m a like explorer artist. So if you’re, if you’re an explorer artist, that’s a very different brand than let’s say like an explorer hero. Right. Yeah. So if I tell you, those are your brand archetypes based on this pretty in depth questionnaire that you take. So they’re your own answers.
[00:19:52] And I tell you, those are your archetypes. They’re, they’re just a guiding, a guiding post, like they’re, they’re to give you the [00:20:00] framework to work within, to help you articulate, again, the things that you already are feeling so you can produce that in your marketing, in your copywriting, in your visual branding, in what you wear, how you show up with your clients.
[00:20:13] So like Lisa, again, is like, looks. Absolutely. Our brand, it, that absolutely fits perfectly. And let’s say if you were to show up looking like a maverick, even though everything else in your business is, you know, romantic, innocent. The artist, the little dash of ruler in there. It just wouldn’t make sense. It just, people wouldn’t understand, the consistency wouldn’t be there.
[00:20:33] So archetypes really are to help you be consistent in what you already are. Yeah, I love it. And even, what I really loved about it too was kind of looking through my style and noticing, you know, even looking at my photography work. I am very clearly a romantic and I can tell when I am trying to be something else, when I’m using colors or I’m using editing, that is not my [00:21:00] natural state.
[00:21:00] And so it was really neat because it was kind of like, Oh, there’s like. There you are girl, like I can see you in there, that’s when you were happiest. So let’s go back and do that. Yeah. And, and just to preface this also, all my multi passionate humans who are listening right now, who are feeling the resistance of this, I can, I can feel you from here, my friend, is you can, you can still do the other things.
[00:21:23] You can dress however you like today, completely different tomorrow. You can, if you’re a photographer, you can be dark and moody today and go back to your romantic vibes tomorrow. But just when it comes to your business, keep it consistent. When it comes to your business, keep it consistent, don’t confuse your audience.
[00:21:41] Unless your brand is literally just to be always changing it up and that’s what they expect from you, okay, cool, you got that. But you can still have fun, you can still play with those things. But you don’t have to monetize it and it does not have to be part of your business. You still have that in your life.
[00:21:56] Love that. So my friend, you’re [00:22:00] launching a branding with archetypes course. So who is this perfect for and what kind of transformation can people expect? It’s for anybody. So it’s for a new business. It can be, you’re just, you have your idea, the concept of your business. You could be a few years in business, you could be 20 years in business.
[00:22:18] It’s for anyone that’s looking to really polish their brand identity and again to articulate who they are, what it is that they do in a way that is on brand. So it’s your brand promise, it’s your brand experience. So you have built multiple businesses including an award winning marketing agency. So what is the biggest lesson you’ve learned about branding that photographers need to hear?
[00:22:46] Don’t just meet expectations. Or entrepreneurs. I mean, no, I mean, both, both, both. But for photographers, what I see really common with photographers is meeting the expectations. You know, like, oh, a photography brand is supposed [00:23:00] to look like this. You know? Because you’re looking at what everybody else is doing, what is popular, what’s trendy right now.
[00:23:08] And It’s not necessarily a mistake, but you’re going to outgrow it very fast. Yeah. It’s not going to feel like you quickly. So don’t rush the process. Take some time, sit with it, play with it before you just go buy a logo on Etsy. I love that. So what’s an outdated marketing strategy you wish photographers would stop using?
[00:23:33] I don’t think people do it very often anymore, but when their logo, logos on photos, I think I still see that every now and again. I think in some, some ways you can still use that, but I think in this day and age it’s really unnecessary. I would say, it’s not outdated. I don’t know if this is outdated. This is a personal opinion of mine, guys.
[00:23:53] Just relying on social media, posting beautiful photos on social media does not [00:24:00] a business make. Really? You need to focus on your client experience. You really do. You need to really take care of the people that you have. Your word of mouth is really important. Being a good photographer is just not good enough to have a business these days.
[00:24:15] Agree. So if someone wants to attract more of their dream clients, what’s the number one tweak they should make in their messaging? That seems like a really simple question and there should be a really simple answer, but I don’t want to answer it that way because I don’t think it’s that simple. So I think there’s a couple of different things getting really clear on who your dream clients are.
[00:24:37] Number one, that’s the obvious one. But again, it’s not just in your messaging because when that dream client looks at your overall brand, uh, the experience they have with you, whether it’s on your social media, on your website, within your newsletter, in your copy, your interactions in person, it all needs to be consistent.
[00:24:54] So it’s, again, it’s not just your messaging, it’s your overall brand and the consistency of that. So once you [00:25:00] know what that is, drafting your messaging to your dream client is going to be easy. Good answer. All right. You have worked with so many creatives. Who has inspired you the most in your journey? Um, I don’t even know where to start.
[00:25:17] So many people. So many people. From people who I’ve never met who’ve inspired me. Uh, like incredible photographers, creative entrepreneurs, motivational speakers, authors. I don’t even know that they’ve mentored me for hundreds of years now. They don’t even know I exist, and they’ve been everything to me.
[00:25:36] You know, people like you that I’ve met along the way have been just absolutely inspirational. And new entrepreneurs. When I see new entrepreneurs having that passion and digging in and really going for it, and I see that in them, I’m like, man. That is the best reminder of why we do what we do, like, that is the fire that sometimes we need to be reminded of.
[00:25:57] I love that. I feel inspired every day. [00:26:00] I love that. That’s a good answer. So if Stacey from 10 years ago could see where you are now, what would she say? Oh, the maverick in me just needs to be muted for a sec. So tough. Don’t believe that. She would be so proud. She would be so proud. And she would, she would be satisfied.
[00:26:19] She would know that that was all possible. But yeah, very proud of that. What’s the best compliment someone can give you about your work? Hmm, depends on the work. Whether it’s coaching or it’s photography, always. You know what? Actually, it doesn’t depend on the work. I think when someone tells me that they feel seen by me, that is the best compliment.
[00:26:43] Now what advice do you have for the I just need more followers crowd when it comes to building a successful brand? I would ask why? Why really? Do you want more followers? What does that mean to you? Do you, do you like your reasoning why? [00:27:00] All right, you ready for our lightning round? I’m so ready. What’s your go to coffee order?
[00:27:06] Tread cap. What’s that? A traditional cappuccino. Oh, what’s the most rebellious thing you’ve ever done? Left my ex husband. Got divorced. I love it. Now, if you could only listen to one album for the rest of your life, what would it be? At the moment, I want to say Alanis Morissette, Jagged Little Pill. That was pretty, you know, soul moving.
[00:27:33] Yeah. Might be different tomorrow, but today let’s go with that one. Yeah. I love that. What’s your guilty pleasure, TV show or movie? You know, I don’t watch a lot of TV or movies. I’m definitely more of a book girl, but if I had to choose one, if I could only watch Probably Sex and the City. What? Yeah, it’s just like Yeah, yeah, it’s good.
[00:27:52] If you could have dinner with three people, dead or alive, who’s at the table? Probably my nana. I’ve been really missing her a lot lately. My [00:28:00] family. Yeah. Yeah. You’re Pete. Yeah. Probably my family. Yeah. Ask Me Again Tomorrow could be, like, some famous people. Different answer. I know. I know. She’s been on a whim.
[00:28:09] Yeah. If your personality had a theme song, what would it be? Don’t Worry, Be Happy. Now, what’s one thing that makes you laugh instantly? When people aren’t trying to be funny, but they really, really are. I love that. Where can our listeners learn more from you? You can head over to my Instagram at HeyStaceyOwen.
[00:28:31] It’s probably the best place, and everything links out from there. Yeah. Yeah. Yeah. Love it. And I love to end my interviews just with this last question, and it is, what is something that you’re currently curious about or artistically curious about? So many things, Leitha. So many things. What am I, what am I most curious about and artistically curious about?
[00:28:52] Are those two different things? Could be one, could be two, could be same. Most [00:29:00] curious. I’m most curious, this is so nurture of me, at what people need. Mm. I’m very curious. I’m very curious frequently about the state of the world, the economy, business, entrepreneurs, especially ambitious women. What is it that they need right now?
[00:29:17] Because what they need right now is different than what they need two years ago. Needed two years ago. So I’m very curious about that. And artistically, I still dream about going to a few different countries and Working under a couple of different photographers that I’ve admired for a very, very long time.
[00:29:37] Facundo Santana, he’s in Argentina. He was one of my, like, first real photography loves. I’m obsessed with his work. His street photography is absolutely genius, but he also does weddings. And there’s another photographer named Wesley. He’s based in Amsterdam right now. He’s a film photographer. His portraits are so cool.
[00:29:55] They’re so cool, and I just want to hang out with those, those photographers. So, my friend, if [00:30:00] someone wanted to find out more about branding archetypes or money archetypes, where would they find you? Come hang out with me on Instagram. It’s all gonna be there, my friend. It’s very simple. Yes. Easy peasy.
[00:30:12] Easy peasy. Okay. And we’ll drop that in the show notes. Awesome. Well, my friend, thank you for joining me today. Thanks for having me. That was awesome. Oh, my beautiful friends, I hope you have loved this conversation just as much as I have. And I’m sending you so much of my light and my love today and every single day.
[00:30:32] We’ll see you next time.




